The Spice & Tea Alternate, a purveyor of connoisseur spices and tea, is seeking to develop its presence in New York by means of new franchisees.
The retailer has seen success in markets with a full of life inhabitants of native foodies and year-round vacationers, making New York a beautiful area for enlargement. Its present location in Port Jefferson, on New York’s Lengthy Island, is planning to reopen in a bustling space that, in a median yr, surpasses $6 billion in customer spending yearly. Particular New York markets the place The Spice & Tea Alternate is in search of to open areas embody Brooklyn, the Hudson Valley, Saratoga Springs and Woodstock.
“Our franchise companions come from all walks of life, starting from well-traveled navy veterans, to dwelling cooks who love experimenting with new flavors,” mentioned Mary Catherine McDonald, VP of improvement at The Spice & Tea Alternate, based mostly in St. Augustine, Florida. “The one factor that every one of our profitable homeowners have in widespread is a ardour for creating and sharing with these round them. That’s precisely who we’re on the lookout for in New York franchise companions.”
The franchise gives an in depth onboarding package deal, actual property and buildout help, in depth ongoing coaching, and in-store and on-line advertising packages.
Whereas franchisees needed to transition to curbside pickup, restricted hours or short-term closures this yr, the corporate discovered methods to drive further income to shops by means of its web site. Because of this, the retailer noticed a rise in on-line gross sales, in tandem with extra Individuals making and consuming extra meals at dwelling. Additional, shoppers who didn’t need to enterprise right into a busy grocery retailer view The Spice & Tea Alternate as a safer different to choose up on a regular basis components, whether or not in particular person and on-line, in line with the corporate.
This upward gross sales development continued because the retailer’s shops started reopening, with bodily areas logging constructive gross sales development in August and September.
“We’ve confirmed to be an especially sustainable enterprise mannequin, even in occasions of sheltering in place and shutdowns,” added McDonald. “We have not stopped increasing and supporting our present franchisees, and have even opened 4 new shops not too long ago. We anticipate doing the identical throughout New York with devoted franchise companions quickly.”
Based in 2008, The Spice & Tea Exchange operates greater than 70 franchise shops throughout the USA, promoting greater than 140 spices, 85 unique hand-mixed blends, 40-plus unique teas, naturally flavored sugars, salts from around the globe, and connoisseur items and equipment.