MILWAUKEE – Since 1911, Milwaukee Recreation has continued to innovate its programming to suit the wants of the neighborhood. Now, Milwaukee Recreation incorporates a modernized emblem to match the division’s a long time of development.
Over time, Milwaukee Recreation, a division of Milwaukee Public Colleges, discovered that many residents believed the division’s packages had been solely obtainable to MPS college students and households. In actual fact, Milwaukee Recreation is right here to serve the complete metropolis of Milwaukee, in addition to non-residents from surrounding neighborhoods.
In response to that suggestions from Milwaukeeans, the division desired an up to date emblem to higher characterize its dedication to the complete neighborhood. All through the previous yr, Milwaukee Recreation labored instantly with Chamness Group to supply and implement a brand new emblem. Whereas senior-level administration, the advertising and marketing workforce, and Chamness Group led the re-design course of, each full-time workers member for Milwaukee Recreation performed a task, offering enter on the division’s branding in interviews all through 2019, in addition to choosing navy blue as the usual colour in a staff-wide survey.
Milwaukee Recreation launched the brand new emblem at this time, Thursday, Feb. 13, after utilizing a artistic social media marketing campaign to advertise the revealing. Watch the official emblem video right here
“That is such an thrilling time for the complete division,” Milwaukee Recreation’s senior director Lynn A. Greb stated. “With the entire wonderful work our workers is doing locally, this was the proper second to unveil a brand new emblem that embraces Milwaukee Recreation’s enduring legacy and shiny future.”