With this initiative, FITTR reaffirms its dedication to remodeling the world right into a fitter and higher place. As well as, the corporate has additionally integrated a US-based entity named Fittr Inc., marking its official entry into the worldwide market.
The health startup, backed by actor Suniel Shetty, one in every of Bollywood’s fittest actors has now been rebranded as FITTR to take its health imaginative and prescient ahead whereas serving its prospects, each home and worldwide.
Jitendra Chouksey, founder and CEO, FITTR stated, “We’re delighted to share our new model id with each our present and potential prospects. FITTR is extra reflective of the market that we aspire to serve and definitely brings a brand new and recent really feel to our total suite of present choices. Whereas FITTR is completely attuned with our imaginative and prescient, we consider that this identify has extra affect on peoples’ minds and can give health aficionados a psychological push in the direction of staying match every time they are going to see the app icon on their smartphones.”
In keeping with he firm, FITTR began as a WhatsApp group by Jitendra Chouksey. The intention was to assist his household and mates to attain their health objectives by means of mentorship, primarily within the type of suggestions and brief video bytes. Quickly from WhatsApp, the group prolonged its attain to Fb. 2016 was the yr when this group fully reworked into a web-based well being and health teaching portal.